Insights

Decide with precedent, not guesswork.

Real breakdowns of companies, markets, and funding rounds — lessons you can borrow before you bet.

Pricing your first product: anchor, don't guess

Price against the cost of the problem, not your costs. Then test the number before you commit to it.

Finding competitors is easy. The value is in seeing the gap they all leave open — and whether you can defend it.

The cheapest way to avoid building the wrong thing is five honest conversations — done right, not as a pitch.